As business gains rapid momentum in Ukraine need for new solutions is becoming more and more acute. In this context franchise schemes grow increasingly topical.
Franchising is a type of relationship between two independent companies and/or individuals in which one party (franchisor) who owns a developed business scheme, a renowned brand name, specific company style, know-how, trade and/or production secrets, knowledge, experience, reputation or other goodwill permits the other party (franchisee) to use the same for consideration and subject to franchisor's specific requirements.
Franchise agreement is used to intensify development of a franchisor's business with lower capital expenditure than in any conventional business practice. In its turn, franchisee gets the opportunity to start business at no major risk, using the established reputation and experience of franchisor.
In this light franchise arrangement is deemed to be the most promising and efficient form of business compared to other types of contractual relationships involving provision of exclusive rights to intellectual property.
Such contracts require appropriate safeguards to assure protection of intellectual property, particularly considering the specific nature of franchising in Ukraine: presence of a non-resident component, which causes certain difficulties.
Legal Alliance Law Company offers services in legal support for activity of international and domestic franchise operators in Ukraine and companies promoting chain schemes of their own in Ukraine.
Our carefully tailored service package in franchising includes: